When you want something, all the universe conspires in helping you achieve it.” –Alchemist. It is all about how much you want it.

About Eddie 

What are the chances of moving up if you are born poor? For Eddie, Managing Director of SeedIn, the answer was clear. Despite not being born wealthy, Eddie strived towards his own success, determined that he wanted to be a boss one day, not just a salary man.

Right after National Service, in 2004, he started Edifice Pte Ltd, a one-man-branding consultancy and web design firm. Over the first year, he turned over $53,000 and within seven years, the turnover grew sevenfold to $400,000.

With the wealth of IT knowledge he whelms, coupled with his passion and determination, he was appointed the IT Director of SeedIn Singapore in 2014, where he spearheaded his IT team to initiate and implement technological innovations for the company. Subsequently, he was appointed as the Managing Director in 2015.

Follow Eddie’s Entrepreneurship journey: 

Part 1 | Part 2 | Part 3 | Part 4